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Main Street Hanover Executive Director Moriah Tyler and Organization Honored with Explore York’s 2025 Spirit of Tourism Hospitality Award

Moriah Tyler, Executive Director of Main Street Hanover. Image Credit: Main Street Hanover

Hanover, PA — Main Street Hanover is proud to announce that Moriah Tyler, Executive Director, and Main Street Hanover have been awarded Explore York’s 2025 Spirit of Tourism Hospitality Award, recognizing outstanding leadership, collaboration, and commitment to strengthening tourism and visitor experiences in York County.

This award highlights the impact of Main Street Hanover’s work to elevate downtown as a destination—through business support, creative placemaking, event-driven foot traffic, and strategic partnerships that amplify Hanover’s unique character.

“This recognition means so much—not just for our team, but for every small business owner, volunteer, partner, and community member who makes downtown Hanover special,” said Moriah Tyler, Executive Director of Main Street Hanover. “Our goal is to be a welcoming, easy-to-use resource for locals and visitors alike—a friendly hub that helps people explore downtown, discover new favorites, and feel connected to this community.”

2025 Highlights in Partnership with Explore York

In 2025, Main Street Hanover and Explore York collaborated on several high-impact initiatives designed to strengthen visitor engagement and increase visibility for downtown businesses, including:

  • Complimentary Marketing Tools for Downtown Businesses
    Main Street Hanover and Explore York launched a suite of free promotional materials for businesses in the Main Street district, including:
    • Professionally designed printed downtown maps
    • “Explore Downtown Hanover” brochures
    • A new passport program encouraging residents and visitors to explore a wide variety of shops, restaurants, and services
    • Festive event flags for businesses to display during major downtown celebrations
  • Explore York Marketing Grant Awarded for Downtown Video Campaign
    Main Street Hanover was awarded an Explore York Marketing Grant to produce a modern, high-energy video reel campaign showcasing downtown Hanover’s small businesses, culture, and charm. Produced in partnership with Fuhrman Creative, the campaign features short-form video content designed to promote tourism, inspire weekend getaways, and tell the story of Hanover through its people and places.

“Working with Explore York has been phenomenal,” Tyler added. “Their support, branding expertise, and dedication to visibility have helped us share Hanover’s story in a bigger, more exciting way—while keeping our local businesses at the center of it all.”

Strengthening Downtown Hanover as a Destination

Main Street Hanover continues to serve as a connector—bringing together local businesses, residents, visitors, and tourism partners to support a thriving downtown economy. The organization’s mission-driven work focuses on creating an inviting district where people can shop, dine, gather, and explore year-round.

The Spirit of Tourism Hospitality Award recognizes not only Main Street Hanover’s accomplishments in 2025, but also its ongoing commitment to collaboration, creative marketing, and community-driven tourism.

For more information about Main Street Hanover programs, events, and business resources, visit:
MainStreetHanover.org or call our office at 717-637-6130 Ext. 101.

About Explore York

Explore York’s mission is to maximize tourism expenditures and their economic impact in York County, PA, through comprehensive tourism sales and marketing programs. Explore York’s vision is for a York County where tourism is recognized for the value of its economic impact and its role in raising the profile of York County as a sought-after destination. For more information on Explore York, and the destination, call 1-888-858-9675 or visit YorkPA.org.

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